A CRM and dashboard for your hair salon
A salon dashboard should show you who is due to rebook, who has lapsed, how full each stylist’s week is, and how many new clients came back. Westward builds a custom AI CRM around your salon, with a page per client holding formulas and history, and drafts for the follow-ups that you approve before they go out.
Talk through your salon with the person who builds it
A free 30-minute call. You leave knowing which part of your hair salon to hand to AI first, what we would build, and roughly how long it takes.
A page for every client
Her stylist, her last color, her allergies, what she said about her kids. It all sits in one place, not in four phones.
The numbers an owner needs
How many first-timers booked a second visit. Which stylists have open space next week. Who has not been in lately. These are the questions that decide whether you hire or run a promotion.
It also helps when a stylist leaves or goes on vacation: you can see her regulars at once and offer them to someone else on the team, rather than hoping they find their way back.
You press Send
It drafts the nudges, you read and change them if you like, and then you press Send. Nothing goes out by surprise.
Picture this
Examples of what it can look like. Illustrations, not clients.
Monday morning, the owner sees which stylists have open space this week and sends a note to clients overdue for a visit.
A new receptionist opens a client’s page and sees the last formula, the preferred stylist and a note about a sensitive scalp.
The month-end view shows how many first-time clients came back.
The rules that apply, in their own words
“unfair or deceptive acts or practices in or affecting commerce, are hereby declared unlawful.”
“intended for voluntary use and to improve the ability to incorporate trustworthiness considerations into the design, development, use, and evaluation of AI products, services, and systems.”
Sources
- NIST AI Risk Management Framework: The U.S. standards body’s framework for using AI responsibly.
- SBA: stay legally compliant: The Small Business Administration’s checklist for licenses, taxes and rules.
- 15 U.S.C. § 45 (FTC Act, Section 5): The federal ban on unfair or deceptive business practices, ads included.
Talk through your salon with the person who builds it
A free 30-minute call. You leave knowing which part of your hair salon to hand to AI first, what we would build, and roughly how long it takes.
Questions
Can I keep my booking software?
Usually. The dashboard can sit beside it and read what it needs.
How is it priced?
A fixed price in writing, before anything is built. No hourly billing.
Is it hard to set up?
We build it around the booking tool and the notes you already have, and we move the information over with you. The first build takes about a month.
More jobs AI can take on
What Westward builds for this
A dashboard that runs itself: the same job in similar businesses