How to get more reviews for your hair salon with AI
The best time to ask a salon client for a review is just after they see their finished hair, which is also when they are happiest. AI can send a one-tap review link a few hours later and draft replies for you to approve. Ask everyone, not only the clients you expect to say yes.
Talk through your salon with the person who builds it
A free 30-minute call. You leave knowing which part of your hair salon to hand to AI first, what we would build, and roughly how long it takes.
Ask while the mirror is fresh
The finished blowout, the new color, the cut she asked for: that is the moment. A text later that day with one link makes it easy.
Tie the ask to the stylist, so the review can name them. People searching often look for a stylist, not just a salon.
Reply to every review
A personal reply to a happy review shows you notice. A calm, brief reply to a bad one shows future clients how you handle problems. AI can draft both. You change the wording and post.
Follow the platform rules
Do not offer discounts for reviews, and do not filter who you ask. Platforms discourage both.
Picture this
Examples of what it can look like. Illustrations, not clients.
A client leaves with her new copper color. That evening, she gets a text with a link to review her stylist.
A review says the wait was long. The draft reply apologizes, explains what you changed, and invites her to book again.
At the end of the month, you see which stylists get mentioned most by name.
The rules that apply, in their own words
“unfair or deceptive acts or practices in or affecting commerce, are hereby declared unlawful.”
“It is an unfair or deceptive act or practice and a violation of this part for a business to write, create, or sell a consumer review”
Sources
- 16 CFR Part 465 (FTC rule on reviews and testimonials): The ban on fake, bought or suppressed reviews.
- SBA: stay legally compliant: The Small Business Administration’s checklist for licenses, taxes and rules.
- 15 U.S.C. § 45 (FTC Act, Section 5): The federal ban on unfair or deceptive business practices, ads included.
Talk through your salon with the person who builds it
A free 30-minute call. You leave knowing which part of your hair salon to hand to AI first, what we would build, and roughly how long it takes.
Questions
What if someone leaves a bad review?
Reply politely and offer to make it right offline. Future clients read how you respond.
Can AI reply by itself?
It can, but most owners prefer to approve each reply first.
More jobs AI can take on
What Westward builds for this
More reviews: the same job in similar businesses