AI by industry · Commercial real estate firms
How commercial real estate brokers find more deals with AI
Commercial brokers win deals by reaching the right owner or tenant before the need becomes public. AI can build an owner map from public records, group properties held through different LLCs, flag upcoming lease expirations you track, and draft a first note. Westward builds these prospecting engines for firms.
Talk through your commercial real estate business with the person who builds it
A free 30-minute call. You leave knowing which part of your commercial real estate firm to hand to AI first, what we would build, and roughly how long it takes.
Know who owns what
Ownership often hides behind LLCs with similar names and mailing addresses. A system can pull deed and assessor records for your submarket, link the entities, and show you one owner with five buildings instead of five unrelated names.
Timing is the edge
A tenant six to twelve months from lease expiry is thinking about it. An owner who has held a building for decades and has a loan maturing may be as well. If you track those dates in one place, you call at the right time.
The dates come from your own research and records, and the AI keeps them organized.
Outreach with a human voice
A short note that shows you know their property lands better than a mass email. The system drafts it from the research, and you edit before it goes. Follow the rules on email, calls and texts for business contacts.
Picture this
Examples of what it can look like. Illustrations, not clients.
An industrial owner holds three warehouses through three LLCs. The system connects them, and you see in one place what he owns near the port.
A tenant’s lease on a creative office space is up in about a year. You are reminded, with a draft message that mentions the building’s recent sale.
You want to represent tenants in a growing submarket. The system lists companies that recently moved in and who leads real estate decisions there, from public sources.
The rules that apply, in their own words
“unfair or deceptive acts or practices in or affecting commerce, are hereby declared unlawful.”
“header information that is materially false or materially misleading.”
Sources
- 15 U.S.C. § 7704 (CAN-SPAM Act): Rules for commercial email: honest headers, opt-out, address.
- NAR Code of Ethics and Standards of Practice: The rules REALTORS® follow, including honest advertising.
- 15 U.S.C. § 45 (FTC Act, Section 5): The federal ban on unfair or deceptive business practices, ads included.
Talk through your commercial real estate business with the person who builds it
A free 30-minute call. You leave knowing which part of your commercial real estate firm to hand to AI first, what we would build, and roughly how long it takes.
Questions
Is the ownership data reliable?
Public records are a starting point and can be out of date or incomplete. Confirm before you rely on it.
Does it replace a research analyst?
It speeds up the first pass. A person still checks and decides what is worth pursuing.
More jobs AI can take on
What Westward builds for this
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