AI by industry · General contractors

Reviews and referrals for general contractors with AI

General contractors get more reviews by asking at the right moment, usually after the punch list closes and the client is living in the finished space. AI sends the request, drafts thoughtful replies and helps turn each project into a page. It never writes a review for a client.

Talk through your construction company with the person who builds it

A free 30-minute call. You leave knowing which part of your general contractor to hand to AI first, what we would build, and roughly how long it takes.

The moment after the punch list

A construction project is stressful. The best time to ask is when it is over and the client is enjoying the result, not mid-demolition. A message a few days after the final walkthrough works well.

Leave the site clean before the final walkthrough. A client who sees a tidy space is in a better mood to write.

Referrals, not just reviews

A happy client knows people who need work done. A separate, friendly ask, such as “do you know anyone planning a project?” a few weeks later, often does more than the review.

Handle trouble first

If a client replies with a complaint, you want to see it before the world does. AI can flag unhappy replies for a call from you.

Picture this

Examples of what it can look like. Illustrations, not clients.

A week after the final walkthrough, the client gets a short message with a review link and a thank-you from you.

A past client mentions a neighbor planning a deck. You get a note to follow up, with the neighbor’s name if they offered it.

An architect you work with asks how your last client felt. Reviews and a project page answer for you.

The rules that apply, in their own words

“unfair or deceptive acts or practices in or affecting commerce, are hereby declared unlawful.”

FTC Act, 15 U.S.C. § 45(a)(1). Claims an AI drafts for you are your claims. Keep them true and checkable.

“It is an unfair or deceptive act or practice and a violation of this part for a business to write, create, or sell a consumer review”

FTC rule on consumer reviews, 16 CFR § 465.2(a). AI can ask happy customers for a review. It must never write one.

Sources

Talk through your construction company with the person who builds it

A free 30-minute call. You leave knowing which part of your general contractor to hand to AI first, what we would build, and roughly how long it takes.

Questions

Can I ask for a review before the project ends?

It is better to wait. People review the whole experience, and mid-project is the hardest part.

What if a client posts something unfair?

Reply calmly and factually. Platforms have processes for reviews that break their rules.

Should I ask the client’s architect or designer for a review too?

Yes. A professional’s view of how you work is useful, and they are often glad to give one.

Get started using AI in your business